Wednesday, December 29, 2010

CareerBuilder Super Bowl 2011 Ad brings back the Chimps

Job site CareerBuilder is expected to advertise again at the Super Bowl 2011, but there is no official confirmation. Animal right organization PETA is though already up in arms as they believe that CareerBuilder is producing a Super Bowl ad for 2011 that stars chimpanzees. CareerBuilder ran wacky ads with chimpanzees back in 2005 and 2006 and stopped after the public outcry got too big.

Hollywood star Anjelica Huston is leading the charge and asks CareerBuilder not to feature chimpanzees again. PETA says that chimpanzees used in the entertainment industry are physically abused and torn away from their mothers when they are babies. More details on PETA.

We will see how CareerBuilder will react and which kind of Super Bowl ad they will run at the end on February 6th, 2011. They definitely got some very early attention on their Super Bowl Ad.

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